Bachelors in Tourism Management (BTM) is a programme of Indian Institute of Tourism and Travel Management (IITTM) provided the degree from MP BHOJ (Open) University,
Objectives
The programme of study aims at preparing graduates for taking up employment in a tourism organisation or self employment and / or carrying forward their family businesses. The objectives of this programme of study are manifold-
Accordingly, the programme has a large component of working in real world situations under the careful guidance of mentors.
Course Structure
This programme is a whole time programme of the Indian Institute of Tourism and Travel Management.
Practical exercises and trainings
Programme shall increasingly depend up on practical exercises and trainings as a part of pedagogy.
2. Another 100 marks are for summer training project report based on training undertaken between second and third semester.
Specializations to be offered
This programme shall offer dual specialization.
Student will have a choice to opt for two specializations from amongst Air fare and ticketing, Air cargo operations and management, Tour operations, and Marketing.
Electives will be offered during second and third semesters.
Center however, depending upon its resources, shall decide whether or not to offer a particular specialization in any academic session.
Programme structure.
Curriculum development is a continuous process. Course structure for Semester III and IV may change subject to recommendations of Faculty Council
1st Year
SEMESTER 1 | SEMESTER 2 | ||
CODE | SUBJECT NAME | CODE | SUBJECT NAME |
101 | Tourism Concepts & Impact | 201 | Policy & Planning For Tourism Development |
102 | Travel Agency & Tour Operation | 202 | Business Environment |
103 | Management Concepts | 203 | Operations Research |
104 | Tourism Products Of | 204 | Transport In Travel & Tourism |
105 | Business Communication | 205 | Business Economics |
106 | Basic Accounting | 206 | Geography for Tourism |
2ND YEAR
SEMESTER 1 | SEMESTER 2 | ||
CODE | SUBJECT NAME | CODE | SUBJECT NAME |
301 | Tourism Marketing | 401 | HRM (modified-08/09/06) |
302 | Legal Environment of Tourism Business | 402 | Organization Behavior |
303 | Quantitative Techniques & Research Methods | 403 | Computer Applications |
304 | Hospitality & Resort Management | 404 | Foreign Languages |
305 | Entrepreneurship Development | 405 | Sales & Advertising Management in Tourism |
306 | Foreign Language | 406 | Project & Viva voce |
3rd YEAR
SEMESTER 1 | SEMESTER 2 | ||
CODE | SUBJECT NAME | CODE | SUBJECT NAME |
501 | Air Transport management | 601 | Meeting Incentives & Conference Management (MICE) |
502 | International Tourism Management & Frontier Formalities | 602 | Tour Package Designing |
503 | Optional 1: Air Fares & Ticketing | 603 | Destination Studies |
504 | Computer Applications in Tourism Industry | 604 | Adventure Tourism |
505 | Optional 2: Air cargo | 605 | Optional 2: Air cargo |
506 | TPOM | 606 | Optional 1: Air Fares & Ticketing |